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本教材以一美国商人来中国的商务活动为主线，会话简短实用，便于模仿记忆，并且每课以英文日记的形式介绍中国的商业文化，真实、实用。练习册与课本配套使用，听说读写各种形式都有，内容丰富，具有实用性、交际性和趣味性。内文有繁体中文、简体中文、拼音体、英文四种对照。
本教材作者王晓钧博士为美国西密执安大学（Western Michigan University）教 授，在美执教多年；孙德金、张旺熹为北京语言大学知名教授。本教材曾在西密执安大学试用，修改后正式出版。
全书共40课，涉及交际功能项目近30个，生词800个左右以及汉语基本语法。另有8课复习课。
With the business activities of an American businessman threading through and each lesson introduced in the form of English diary on China’s business culture, the book is featured with richness in content, practical application in communication, and great entertaining qualities. It had been used and modified in Western Michigan University before its official publication.
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$25.25
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